Do bloggers need Media Kits?

Do you need a media kit? Kinda depends doesn’t it?

Personally I do. I have a multitude of jobs and tasks I can do. I also approach people a lot looking for work. I need to put myself and the jobs I am capable of doing out there somehow.

There is room for improvement. Although I have 2 images at the bottom, I still like the flow. I want my services right under the ‘Hello’ section. I could do with squeezing in some reviews or brands I have worked with in there, but it is cramped as it is. Also, most people get a good gauge of me from my website.

My price list and complete job list is separate, that thing covers 6 or 7 pages. You can see why when approaching brands, I need something like this to show what I can do.

So do you need one? It depends entirely on what you are trying to achieve in work and with your blog. Do you want to reach out to brands and introduce yourself? A media kit discussing your blog and what you can do for a brand will help. On the odd occasions I get sent a media pack from a blogger asking about a brand, they immediately had my attention. Not only does a media pack make you look serious, but it also tells me most of what I want to know up front.

(Click here for 7 things I look for in bloggers looking for products for review)

On another level entirely, do you want work beyond blogging? Lord knows I do! I love blogging, I love the community and I love reading blogs. But good grief the pay for blogging is awful. 99.99999% of people cannot make a living from blogging alone.

So do you offer other services other than blog posts? If you do, you might also want to make yourself a media kit with a rough list of services you offer on.

If you cannot think of a reason to give anyone a media kit, you don’t need one. Not everyone blogs for the same reason. If you blog as a diary for example, I imagine you would be wasting your time making a media kit.

Something to think about for a lot of you though I am sure. The above media kit was made in Libre Office Word, using an old CV template, with my own images added.

Download my media kit as an example.

Download Link to Sables Media Kit

16 thoughts on “Do bloggers need Media Kits?

  1. Phil Huston

    You’re only as good as what have you done for me tomorrow, and what you did yesterday is the foot in the door. Today is what can we do together. A CV is one thing. It proves you know how to go to school and maybe get a job. A media kit is who you are and what you can do. Nicely executed.

  2. crazykatya

    So appreciative of you sharing your media kit! I always admire your ability to stay on a schedule with your blog along with the variety of posts you have. I am always engaged by your posts, even when they are for men’s products that I probably will never use, haha! I hope that your wonderful media kit along with your awesome work on your blog lands you some great freelancing work to keep your schedule full.

    1. sable Post author

      Thanks Crazy 🙂 To be honest with the schedule, how long do you think it takes me to do a doodle, tale and post each day? Maybe 30-40 minutes? The longest bit is the photography. Its not a hard schedule to maintain. 🙂

    1. sable Post author

      You are welcome Magick, not sure who you would contact looking for opportunities (Celtic book companies?), but I reckon with your art style you could draw then scan in a fantastic A4 border illustration. That would get someones attention. 🙂


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